RECRUITMENT: National Community Fundraising Manager
September 2009
JOB DESCRIPTION
Job Title: National Community Fundraising Manager
Reporting to: Appeal Director
Location: Cannock
Salary: circa £35K
Contract: Permanent position with probationary period of six months
RESPONSIBILITIES:
As part of the National Appeal Team, the Community Fundraising Manager will create new and
build on existing community fundraising initiatives and contacts across the UK, and will work
closely with the Corporate Relationships Manager to develop and deliver a plan to capitalise on
Newlife’s unique relationships in the retail sector, targeting the staff of major retailers and
encouraging them to fundraise in aid of Newlife.
• Manage, motivate, and support existing supporter groups and individuals in their events
and fundraising activities
• Recruit new supporter groups and individuals (Friends of Newlife) through a series of
regional fundraising events and media launches
• Provide appropriate personal and communications support to Friends of Newlife in order
to generate funds
• Develop a robust mechanism to recruit and maintain a ‘Friends of Newlife’ action group
in every county of the UK.
• Solicit support from companies and
their employees in line with the Corporate Partnerships strategy and under the direction
of the Corporate Partnership Manager.
• Prepare and submit applications to regional trusts under the direction of the Trusts
Manager and in line with the overall Trusts strategy
• Manage the day to day activities of the Community Fundraising Assistant ensuring that
their time and activities are managed appropriately.
• Develop and manage a robust event calendar providing a pipeline of community raised
income from across the UK.
• Work closely with the PR manager to ensure that Newlife achieves profile and income
from Media activities and launches
• Provide a regular ‘call to action’ for each county across the UK and develop and
maintain highly personalised communications for our volunteer fundraisers and Friends
of Newlife across the UK.
• Manage Newlife’s ‘running events’ portfolio ensuring that volunteers are managed and
supported appropriately.
• Ensure all contacts are managed through the Raisers Edge Database and use this data
proactively
• Monitor income and expenditure targets and provide regular progress reports and
updates against targets
• Develop the ‘Friends of Newlife’ scheme of supporters nationally
• To undertake other duties as appropriate
Person Specification
Essential experience / skills
• 5 years experience of project and team management in a fundraising context
• Significant community fundraising knowledge with at least 3 years experience of
managing a community fundraising team and strategy
• Ability to initiate and manage community events maintaining at least a 2:1 return on
investment
• Excellent interpersonal skills, with an ability to consistently support and encourage
volunteers to raise funds for Newlife.
• Demonstrated ability to engage at all levels and experience of managing a diverse
volunteer network effectively.
• Ability to manage a communications schedule with a diverse donor / volunteer base
ensuring that relationships with donors develop and mature.
• Excellent organisational and planning skills including the ability to prioritise and manage
own time even under pressure
• Ability to develop and implement strategy to achieve agreed cost and income budget
• Excellent presentation skills
• Ability to travel extensively in the UK
• Full current UK driving licence
Desirable experience / skills
• Knowledge of fundraising software packages
• Experience of / exposure to corporate fundraising techniques
• Experience of / exposure to trust fundraising techniques
• Media and PR training / skills
Personal Qualities
• Passionate about improving the lives of disabled children
• A desire to engage with the community and to galvanise county level support for
disabled children.
• Self-motivated
• Prepared to work flexibly including regular evening and weekend working
